Exactly How I Earned $49,000 in 5 Days with my Online Course Launch

Exactly How I Earned $49,000 in 5 Days with my Online Course Launch

Today, I’m getting a wee bit vulnerable and sharing behind the scenes of my first big course launch with my online course, Pin with Purpose.

I’ll be getting down to the nitty-gritty of how I earned $49,000 in 5 days.

Want the audio version of this post? I got you covered. You can listen here or head to iTunes and subscribe to the She’s Making an Impact Podcast here: http://shesmakinganimpactpodcast.com

It still feels a bit crazy to me to see my launch numbers, because in 2013, I made less than $20,000 the entire YEAR.

Back then, I had a new baby, I couldn’t find a social work job with my masters from the #1 program in the country, so I was cleaning equipment at our local gym for minimum wage.

I said enough is ENOUGH…and threw myself into entrepreneurship.

It’s been one heck of a ride, but I’m so grateful that I had faith in myself and invested in learning the strategies needed to succeed online.

Before I get into the details for this course launch, I wanted to break down the previous two times I launched Pin with Purpose, so you can see how the launches have grown and what was going through my head each time.

First Online Course Launch: September 2017 with a Webinar

I literally just started my new business, She’s Making an Impact, at the end of August 2017. While I had over 100,000 people following me on social media, NONE of them were for business advice (my first business was in the fitness space).

So it was literally like starting from square 1. New blog, new email list, new everything.

I had zero expectations for my first launch, except maybe to get a few people to buy so I could create the course and have some great testimonials.

I pre-sold the course (meaning that the course wasn’t created yet) with a webinar.

I didn’t have an ad budget (new business and I hate debt) so I private messaged anyone I knew was an entrepreneur and invited them to my webinar.

With the pre-sell, I told them that they would get access to me as they learned my Pinterest strategies for 6 weeks, and they would get a discounted rate on the course.

I sold the course for $147 and 7 people bought, earning $1029.

I was insanely happy about that since:

  1. it was a brand new baby business and
  2. I didn’t even have the course yet.

 

It was like I had magically earned money and unlocked a secret code: pre-selling.

 

After I sold the course, I worked my tail off to overdeliver to those first 7 people so they had an amazing experience with me.

Takeaways from my first launch:

1. Get scrappy! Even if you don’t have an ad budget, you know people! Ask if they know people they can invite to your launch (webinar/challenge/etc).

2. Even if you only have ONE person who buys—treat that person like gold! One person can bring you more people!!

2nd Online Course Launch: December 2017 with a 5 Day Challenge

Since the first launch of Pin with Purpose, I had some amazing testimonials from the course and had built up more belief in the course and in myself.

I decided that I wanted this course to be the best Pinterest course on the market, and I really needed to up my game for this next launch.

So I invested in a copywriter and designer to create my sales page and write copy for the challenge (they did the opt-in page, thank you page, sales page, nurture sequence, challenge sequence, and sales sequence).

Total investment for them was $3,200. (they’ve been great to work with btw and are very affordable, considering other copywriters I was speaking with charge $5,000 just for a sales page. If you want their contact info just email clientcare@rachelngom.com and I’ll pass it along to you).

It was a wee bit scary making that big of an investment, but I also was thinking long term and knew that I would be relaunching this course over and over again.

Also, keep in mind that I was making money from other sources, not just my launches. I had private clients, another course that was selling evergreen (on autopilot), I was managing other people’s Pinterest accounts, and my fitness business was still bringing in revenue.

So again, I didn’t go into debt with this investment, but I wasn’t taking much profit from my business either.

For this launch, I was able to get on a few podcasts right before my challenge which helped me get 200 people enrolled in the challenge.

I dabbled a bit in Facebook ads but had NO CLUE what I was doing and didn’t want to waste a ton of money.

With those 200 people, I had 11 people buy at $497, earning $5467.

Conversion rate: 5.5% (11/200 x 100)

(we will talk more about conversion rates below–this is super important)

I was honestly happy with that because typical conversion rates for a challenge are between 1-5%. I didn’t have huge expectations for this launch, I just wanted to make my money back from investing in the copywriter/designer, get more testimonials, and learn from my mistakes (because I was sure to make many lol) so I could have more success moving forward.

3rd Online Course Launch: April 2018 with a 5 Day Challenge

The third time I launched Pin with Purpose, I knew I wanted to step it up and play bigger.

I did the math and figured out what I would make if I hired a Facebook ads strategist and invested more in this challenge.

This was my thought process, so you don’t think I’m insane haha.

Typical cost per lead for a challenge is $3-6. If I spent $10,000 on Facebook ads, I could get about 2,000 people registered for the challenge.

I knew I converted at 5.5% last time, so even if I sucked this time and only converted at 1%, I would still be profitable.

I ended up hiring a Facebook ads strategist (for $2,000/month) and spending $10,000 on ads.

I was offering a 6-week group coaching program for $497 early bird, then $597, and VIP for $997, then $1197.

We ended up getting about 1,800 people in the challenge, at $6/lead.

Again, for this launch, I did a 5-day challenge (I love challenges and how close I feel with my community–def my fave way to launch).

I invested a ton of time and effort into this challenge, even though I had a team supporting me (we have added an executive assistant and social media manager since the last launch).

Every day of the challenge, I engaged as much as humanly possible. I tried to send personal messages to people as they joined (Facebook didn’t like that and blocked me for a bit haha).

I over-delivered on content, and ended up spending about an hour per day on live answering questions and helping the participants.

I really showed UP and gave it my all.

By day two, I had people tell me they didn’t know what I was selling on Friday but they were planning on buying because they were excited to work with me more and learn more from me.

This is a HUGE takeawaydon’t be afraid to give away content for free. It’s how you can build trust a relationship with your audience.

Funny notes about the challenge:

I was at my parent’s house and had FOUR dogs with us (we were about to move to France and we had our two dogs, plus their two dogs.) So I had to hide in their wine cellar because the dogs were barking all the time. I also was in a boot with a stress fracture, AND had just got my brows micro bladed—so I looked INSANE the first few days of the challenge.

Oh, and we were moving to France the following week.

There is no good time to launch lol, just do it.

The challenge ended up converting at 5% and we brought in  $49,029 in 5 days.

Lessons learned from this challenge:

 

1. Be flexible and listen to your people. While I was on day 5 of the challenge and telling them about the course and what was included, I had a few people say they wanted to do it, but couldn’t afford the payment plan ($197 X 3), so we created a new payment plan on the spot so they only had to pay $97/month.

Some people might say that’s stupid that I did that, but I truly believe in Pin with Purpose and KNOW that it’s going to help people move their business forward. So if I could make it more accessible for them so it’s a no-brainer, I’m gonna do it.

2. Think BIGGER. There is so much potential in the online space!! I never in my wildest dreams thought I could more than DOUBLE my 2013 annual income in just 5 days, but I did it.

3. INVEST IN YOURSELF AND YOUR BUSINESS. Like I said, I invested a ton back into my business. I lived super simply so I could afford a coach, a copywriter, and then a Facebook ads strategist.

Now, keep in mind that I used to do it ALL myself.

I was telling my mom about how we added a Facebook ads strategist to the team and she was like wait a second—you used to do it all yourself. Now you have some doing your Facebook ads, editing your podcast, responding to emails…what do YOU do?!

I said I have three-hour lunches in France with my friends.

I KID. I still work hard, but I’m able to work smarter AND have a life.

I wanted to share my launch spreadsheet with you so you can see exactly where the money came in, and I also made a video explaining it in detail. If you want that, just click this link and I’ll email it to you =)

 

Questions?! I know this is a lot, but I hope you can see how my business progressed over the past 7 months, and how every stage I invested into it, and it grew.

Ready to take your biz to the next level? Get free instant access to my online vault of videos, worksheets, and more for female entrepreneurs!

Rachel Ngom

Entrepreneur, Author, Pinterest Strategist

 

 

 

 

 

 

 

 

 

 

Hang with me on Insta Stories

Email: clientcare@rachelngom.com

 

“Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more.” Tony Robbins

 

PS. Be sure to join my free online community for female entrepreneurs! Join here.

 
Episode 017: How This New Mom Went From Idea to Business In Less Than Two Months, Interview with Kerri Grace

Episode 017: How This New Mom Went From Idea to Business In Less Than Two Months, Interview with Kerri Grace

Episode 17 Show Notes

*This post may contain affiliate links, which means I may receive a small commission, at no cost to you, if you make a purchase through a link on this blog. I would never recommend a product I don’t use or love myself!

Today I’m interviewing Kerri Grace, owner of Grace Fitness and Nutrition. Level 2 crossfit coach, PN certified, and specializes in pregnant and post partum athleticism. We talk about how she went from just a concept to a business in just two months, how to set ourself boundaries in business, how to be in business with a little one, and how to get over “analysis paralysis” that so many entrepreneurs face!

Takeaways:

  • Just because you don’t have a business background, does not mean you would be a bad entrepreneur.
  • The feeling of thinking you’re not good enough never goes away. But people need what you have to offer. Don’t let the voice in your head keep you from showing the world what you have. 
  • You can work out being pregnant until the day you deliver! Kerri says that it helps with delivery, and really helps the recovery.
  • Analysis Paralysis: Don’t get stuck in thinking your idea is worthless. DON’T sit on your ideas, let them grow and you will be amazed what happens. 
  • Time blocking is so important. Have boundaries like Kerri says. When you’re working, its okay! Don’t feel the “mom guilt”. Kerri works when her son is asleep, and sets out specific times to work, and specific time to spend that one on one time with him. 
  • You don’t have to set unrealistic expectations for yourself for working out. Don’t do ALL OR NOTHING! It can be as simple as a walk if you don’t have the time. But do something and you’ll see how much more energy you’ll have to give to your business.

Highlights:

  • (1:10) A little more about Kerri Grace.
  • (2:01) Why she started her business, and how she got to where she is today.
  • (4:50) Kerri Grace’s struggles with doubt in her business when she first started, and how she overcame them.
  • (7:00) Talking about Analysis Paralysis. What is it? How should you overcome it?
  • (8:16) How is Kerri juggling motherhood AND being an entrepreneur?
  • (9:18) How to set up boundaries with being a mom and working. Time Blocking!
  • (12:02) Advice to a mom for having clear work time and clear kid time.
  • (14:54) What steps has Kerri taken to get her business off the ground?
  • (16:29) Nutrition tips for the entrepreneur.
  • (18:40) What does it mean to Kerri to make an impact?
  • (20:08) What’s next for Kerri?

Quotes:

“People need what you have to offer…they need to hear that message from you!”

“I’m trying to be intentional with my time…and intentional with who I’m spending my time with.”

“Eat foods that are real. Eat foods that are in nature. It’s going to do so much more for your business that you probably wouldn’t even realize.”

“Avoid the middle aisles!”

“Most people don’t know what healthy is. Its totally doable and you don’t have to give up everything that tastes good to be healthy.”

“Just do it…take the step and do it. You won’t regret it.”

Resources:

Follow Kerri:

Gracefitnessandnutrition.com

Instagram: @gracefit.nutrition

 

Pro coach (Precision Nutrition)

Thanks so much for Listening! Comment below with your #1 takeaway!

 

To help out our show I would love it if you subscribed and leave an honest review on iTunes. Your ratings and reviews really help the show and I read every single one!

 

Ready to take your biz to the next level? Get free instant access to my online vault of videos, worksheets, and more for female entrepreneurs!

 

Rachel Ngom

Entrepreneur, Author, Pinterest Strategist

 

 

 

 

 

 

 

 

 

 

Hang with me on Insta Stories

Email: clientcare@rachelngom.com

 

“Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more.” Tony Robbins

 

PS. Be sure to join my free online community for female entrepreneurs! Join here.

 
5 Rookie Pinterest Marketing Mistakes

5 Rookie Pinterest Marketing Mistakes

Today, let’s talk about 5 Rookie Pinterest Marketing Mistakes.

I see a ton of entrepreneurs who want to use Pinterest to market their businesses, but they are making some key mistakes that are holding them back from seeing the amazing results that are possible when you use Pinterest the right way.

In today’s post, I highlight the 5 most common mistakes I see entrepreneurs make on Pinterest.

Pinterest Marketing Mistake #1: Pinning for yourself, not your ideal client

This is a big one. Your Pinterest account is for your ideal client, not you. Every time you create a new board or pin something, always think: will this pin add value to my ideal client? If the answer is no, then you can still pin it, but add it to a secret board.

I highly suggest you make any boards that don’t serve your ideal client secret. So yes, you can still pin that chocolate cheesecake recipe, just add it to a secret board.

When it comes to your pinning strategy, I want you to get into the head of your ideal client. What do they need help with? How can you help them?

For example, my ideal client is an entrepreneur that needs help with blogging, branding, and social media. So I have boards that cover those topics.

Pinterest Marketing Mistake #2: Not Pinning Consistently

Being consistent on Pinterest is super important, just like anything else you do in your business.

Consistency is key because of Pinterest’s algorithm, the Smart Feed. The Smart Feed takes a few things into account when deciding whether or not to show your pins to other pinners, and one of those things is how consistent you are.

No, you don’t have to spend all day on Pinterest. I use Tailwind to schedule out all of my pins, so I can spend an hour per month on Pinterest and that’s it!

You can start off using Tailwind for free here.

I do pay for Tailwind’s Tribe feature, which is AMAZING and I highly recommend trying it out.

Pinterest Marketing Mistake #3: Not Using Keywords Properly

Keywords are everrrrrrything on Pinterest.

Remember this: Pinterest is a search engine, just like a visual Google.

So in order to dominate on Pinterest, you need to understand keywords and use them effectively.

What are keywords on Pinterest?

Using keywords is just adding specific words from your niche allowing Pinterest users to find the content they are searching for. For example, if I’m searching for intermittent fasting for women, Pinterest will pull up all of the pins with those words in the pin description.

Why use keywords on Pinterest?

Like I said before, Pinterest is a search engine, and the more niched down and specific you can get with your keywords the better!

When I niched down in my fitness business from just fitness to intermittent fasting and eating a keto diet, my blog traffic exploded from Pinterest!

By niching down and using the right keywords on Pinterest, you’ll be able to target a specific audience. #heckyes

How to use keywords on Pinterest

Once you get the hang of it, it’s easy peasy to use keywords on Pinterest.

The easiest way to use keywords on Pinterest is to use simple words that fit in your niche. We are using long tail keywords to be more niche specific.

Some of the words that I use in my Pinterest business are:

  • How to get more clients
  • Pinterest marketing strategy
  • Social media marketing tips
  • Female entrepreneur tips
  • Social media marketing strategy

Instead of using one word such as Pinterest or Social Media, these long tail keywords will help me show up in the Pinterest search engine. 

How do you find what people are actually searching for?

I’ve got a free workbook right here for you to download with how to actually find what people are searching for, and then I’ll guide you through how to choose the right keywords for your business!

Pinterest Marketing Mistake #4: Not thinking about the Pinner’s experience when they land on your blog and having a clear call to action for them to take

This is crucial. When someone comes from Pinterest to your blog, what do they see? What’s their experience like?

Pretend like for each blog post you’re writing, you’re speaking to a stranger who has no clue who you are. Share that you have more resources to help them besides the original blog post.

I like to do this within the intro of each blog post (did you see what I did above?)

I share some other resources that I know my ideal client will find helpful so that when they’re done with the blog post, they’ll want to stick around on my blog instead of going back to Pinterest

1.Make sure that your blog has a clear and consistent theme/message.

I want you to image two scenarios with me here, so you can understand the importance of having a clear theme/message for your blog.

Scenario 1: Pinner comes to blog A via a pin about eating high fat low carb. The blog post is super helpful, but when the pinner starts to look around the blog, she sees allll different kinds of posts like about the blogger’s last vaca, their makeup routine, and more. The pinner, feeling a bit disappointed because they wanted more from the blogger, goes back to Pinterest.

Scenario 2: Pinner comes to blog B via a pin about eating high fat low carb. The blog post is super helpful, and when the pinner starts to look around the blog, she sees tons of more resources to help her eat high fat low carb. Then she even sees a freebie for a high-fat low carb meal plan. She’s thinking, “Woah! This is exactly what I was looking for!” and she sticks around the blog, opt-in for the freebie, and even looks to see how else she can learn/work with this person.

Do you see the difference here?

There is power in having a clearly defined message. If your blog is currently all over the place, I suggest checking your google analytics to see what blog posts have resonated the most with your audience, and create more of those. See how you can narrow down your topic even more so that when someone comes from Pinterest, they’ll want to stick around.

 

2. Make sure each blog post has a clear call to action for the reader to take (opt-in).

It needs to be super clear that the blog post has a specific call to action for the reader to opt-in.

People need you to actually tell them what to do, so make sure to reference your freebie in the post and tell them what’s in it for them.

 

3. Create Killer Content.

Your content needs to be the kind of content that is incredibly helpful for your Pinterest traffic.

Make sure your blog posts are thorough and leave your Pinterest traffic wanting to learn more from you and see what else it is you have to offer.

This post about Creating Killer Content is going to teach you how to do just that.

 

4. Format your blog correctly

The last and final step to optimize your blog for Pinterest traffic is to make sure your blog posts are easy to read. The kinds that perform best on Pinterest are list formats.

Remember that people are scrolling and not necessarily reading every single word. Make it easy for them by writing with small paragraphs and including sub headlines within the blog post to break up the content a bit.

See how I did that in this one?

Pinterest Marketing Mistake #5: Not being patient enough

Pinterest marketing truly is a long-term strategy. Some people (especially my students use utilize my training on Tribes and keywords) can see results pretty quickly, but the majority of results come around the 3-6 month point.

So stick with it, keep creating epic content, and keep pinning. The results will come, you just have to trust the process.

I believe in you!

New to Pinterest marketing? If you haven’t grabbed my free cheat sheet to get more leads using Pinterest, be sure to do that here: pinwithrachel.com

Ready to take your biz to the next level? Get free instant access to my online vault of videos, worksheets, and more for female entrepreneurs!

Rachel Ngom

Entrepreneur, Author, Pinterest Strategist

 

 

 

 

 

 

 

 

 

 

Hang with me on Insta Stories

Email: clientcare@rachelngom.com

 

“Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more.” Tony Robbins

 

PS. Be sure to join my free online community for female entrepreneurs! Join here.

 
Episode 016: How to Protect Yourself as an Entrepreneur: Legal Must-Haves for Online Business Owners with Sam Vander Wielen

Episode 016: How to Protect Yourself as an Entrepreneur: Legal Must-Haves for Online Business Owners with Sam Vander Wielen

Episode 16 Show Notes

*This post may contain affiliate links, which means I may receive a small commission, at no cost to you, if you make a purchase through a link on this blog. I would never recommend a product I don’t use or love myself!

In this episode, we are diving deep with lawyer to online business owners Sam Vander Wielen. Sam will share with us the top mistakes most entrepreneurs are making (and how it can get you in trouble), plus what you MUST have in place to protect your booty. 

Takeaways:

  • When you’re starting a new business, make sure you have all the preparation steps accomplished. Your business entity, bank account, payment portals, etc. Make sure before you have your first client, you’re completely ready!
  • If you take a privacy policy from another business, it’s actually illegal! It’s a copyright infringement. Be sure that your policy covers YOU, and your business.
  • Terms and Conditions are the rules and regulations of your site, and your business. They’re super important for business who have a digital download on your site. If you have that, it sets the rules for your privacy, but also your clients have to agree that they agree before downloading. It’s essentially your version of a contract. (Refunds, installment payments, etc.)
  • You have to have a privacy policy to have a Facebook Ad.
  • Their are ways to help stop your photos or content from getting stolen. You can watermark your photos, add code to keep people from copying your text, or possibly try contacting social media platform to get it taken down.
  • Find a local accountant who provides service who understand online business. Someone who you can meet with throughout the year. That way when tax season hits, it isn’t all at once. You can check in to have a better idea what and when you’ll owe.
  • You owe taxes on revenue. EXAMPLE: If you have 100,000 that comes in, and 50,000 of expenses. You now pay tax on 50,000 of the left over. If you’re an Sole LLC, you owe federal, self employment tax, and state tax. This is why its helpful to make sure you’re keeping track of your business’ money.
  • Save 25%-20% of what you’re making for taxes so theres no surprises!
  • GDPR: The people moving forward on your list living in the EU, Its not okay to have them opt into your freebee and then add them to your general list, UNLESS you get their approval. Privacy Policy needs to have the 6 rights that are listed in the GDPR, info you collect, when you collect it etc. This makes it super important to have a SPECIFIC privacy policy to you and YOUR business.

Highlights:

  • (1:59) A little more about Sam
  • (4:45) Sam’s traveling background, and how she led
  • (7:44) What do you need to start an online business?
  • (11:00) Privacy policy’s, and why they’re so important for your business.
  • (15:10) What are the Terms of Service and what do they do for your business?
  • (17:20) What could happen if you don’t have any policies set on your website?
  • (20:15) What advice does Sam have for people who get their photos stolen?
  • (25:03) Sole Proprietor or LLC?
  • (27:29) If you’re just starting your business, how much money should you set aside for taxes?
  • (34:00) Cool things you can do as a tax write off at the end of the year.
  • (35:05) GDPR: What is it, and how to prepare for it?
  • (43:00) What’s Sam’s training, and why you should do it!
  • (44:02) What does it mean to Sam to make an impact?
  • (46:06) How can people connect with Sam?

Quotes:

“Before someone starts to work with you its really important that they see what your rules are.”

“Having that proof is so crucial.”

“They [social media platforms] have an obligation as well not to perpetuate stolen content.”

Resources:

samvanderwielen.com

DIY Legal Templates

Instagram: @SamValderWielsen

Facebook community for free trainings: Fearless Femmepire 

Fearlessly Legal Course

10-Step BYOB Checklist

Convertkit

 

Thanks so much for Listening! Comment below with your #1 takeaway!

 

To help out our show I would love it if you subscribed and leave an honest review on iTunes. Your ratings and reviews really help the show and I read every single one!

 

Ready to take your biz to the next level? Get free instant access to my online vault of videos, worksheets, and more for female entrepreneurs!

 

Rachel Ngom

Entrepreneur, Author, Pinterest Strategist

 

 

 

 

 

 

 

 

 

 

Hang with me on Insta Stories

Email: clientcare@rachelngom.com

 

“Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more.” Tony Robbins

 

PS. Be sure to join my free online community for female entrepreneurs! Join here.

 
Episode 015 Interviewing Minneapolis Based Event Planner, Josey Stafford, Owner of Sixpence Events

Episode 015 Interviewing Minneapolis Based Event Planner, Josey Stafford, Owner of Sixpence Events

Episode 15 Show Notes

*This post may contain affiliate links, which means I may receive a small commission, at no cost to you, if you make a purchase through a link on this blog. I would never recommend a product I don’t use or love myself!

On this episode, I’m interviewing Minneapolis based event planner, Josey Stafford. She’s the owner of Sixpence Events, and models her event planning around helping millennials who want a stress free engagement, and a wedding filled with laughter and awkward hand gestures. She works hard to make sure her clients are educated, and that the vendors are happy doing their job. This girl is amazing, and we talk about a lot of systems in this episode: ways you can systematize your business, how to build relationships with vendors, and all kinds of really good stuff! Take some notes, and ENJOY!

 

Takeaways:

  • Sometimes setting boundaries can be hard as an entrepreneur. You have to be patient and give yourself credit, and often times give yourself a break from time to time. Nothing happens overnight.
  • Tracking how many hours you put into your clients will help you see if you’re charging the right amount for your time.
  • GoogleDocs is your friend! Josey swears by this as the perfect way to keep track of your mileage, time spent working, fees, and notes on clients etc. 
  • Keeping things on paper is very dated. It’s easy to lose. Start keeping track of things on apps or documents so they’re easy to circle back to.
  • As far as keeping connections with vendors and relationship marketing goes, its all about staying in contact. You have to support the other vendors by liking sharing, and posting about them, and they will feel a connection to refer and work with you too!
  • Instead of just saying no, ask questions first. Set boundaries for yourself, but don’t just say yes to any project and take on to much.
  • Know who your client is. You can’t appeal to everyone.
  • Even if you’re not good at taking pictures for your social media, make sure you still stay up to date on it. Ask friends to take photos for you, do a photo shoot etc. It is worth sharing! Make sure to take the time to do it.
Highlights:

  • (1:37) A little more about Josey.
  • (2:08) Her background in business, and how she got started.
  • (4:28) How Josey has dealt with being a solo-preneur.
  • (6:09) What goes into being a wedding planner?
  • (7:45) Josey’s secret for staying organized.
  • (8:00) She shares her favorite apps and sites for systemizing her business.
  • (16:59) Tips on building relationships so you get referrals.
  • (20:36) Some mistakes that Josey has made in her business, and how she deals with them.
  • (22:00) How to say no to a project you don’t think you can take on.
  • (23:37) What is Josey’s marketing strategy? What social media platforms does she use?
  • (27:02) Why you should be using the Tailwind app!
  • (33:08) What does it mean to Josey to make an impact?
  • (34:02) What is next for her?
Quotes:

If you pay yourself first, then use left over money for your expenses, you’ll always be making money in your business.”

“If you support me doing that, I want to support you!”

“Saying no to things has really bit me in the butt.”

“The best thing to do after you think your helping a small group of people, is to as yourself how can I help a big group of people.”

Resources:

Josey’s Platforms:

IG: Sixpenceeventsmn

https://www.sixpenceeventsmn.com

 

Talked About In Today’s Episode:

Wave- Free Financial Software for Small Businesses

Calendly- Post Scheduling Software

Zoom- For Client Calls

Honeybook- helps you book your ideal client faster, more frequently, and with less legwork

Paypal- Money Transfering App and Site

Aisle Planner- Wedding Inspiration and Ideas

Typeform- Data Collecting Site

Tailwind App (Chrome Extension)- Pos Scheduling for Instagram and Pinterest

Books:
Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine (by Mike Michalowicz)
Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too (by Gary Vaynerchuk)

Thanks so much for Listening! Comment below with your #1 takeaway!

 

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Rachel Ngom

Entrepreneur, Author, Pinterest Strategist

 

 

 

 

 

 

 

 

 

 

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“Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more.” Tony Robbins

 

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